traphic marketing are very pleased to announce a new client. 4×90 are a large eCommerce company with a network of websites selling a variety of products direct to consumers.
traphic has the pleasure of working with the web developer, Blue Box Software, on this project and the objective comes in 2 parts.
Our first task is to improve the organic rank of the website 4×90.com for the search term ‘frames’. Now this is a very broad term and is certainly not going to be a quick fix. 4×90 sell a very wide variety of picture frames for photos framing, picture framing for paintings both in bulk to frame retailers, individually to consumers looking for frame related gifts and products and to professional picture framers looking for a reliable supplier of picture framing supplies on the web.
Our first task has been to ensure that on page optimisation, site structure and internal linking are all adequate for the purposes of this task and this will be allied to a comprehensive link building campaign. We are extremely confident that we can make a real difference to these guys and are already steaming ahead with our link building campaign.
4×90 also run another website selling Fatboy branded giant bean bags and they want to rank highly for the search term ‘bean bags’. Again, very competitive and the project will follow a similar pattern as the frames project in tems of on page work and link building. For those who don’t know, Fatboy bean bags are the luxury, high end bean bags that cost a little more than your average bean bag and thus cost a little bit more too. They are available in a variety of shapes and sizes and there’s even fatboy bean bag for dogs!
